æåããããžãã¯ã·ã§ãŒãéçºããããã®å æ¬çãªã¬ã€ããã³ã³ã»ããäœæãããªãã¯ã®éžæãæŒåºãããŒã±ãã£ã³ã°ãªã©ã
ã€ãªã¥ãŒãžã§ã³ã®åµé ïŒããžãã¯ã·ã§ãŒéçºã®æ±ºå®çã¬ã€ã
ããžãã¯ã¯ãæ¬è³ªçã«ãé©ããšé©åãçã¿åºãããšã§ããæåããããžãã¯ã·ã§ãŒãéçºããã«ã¯ãããã€ãã®ããªãã¯ããã¹ã¿ãŒããã ãã§ãªããèžè¡æ§ãæè¡åãããžãã¹ã»ã³ã¹ããããŠèг客ãžã®æ·±ãçè§£ãå¿ èŠã§ãããã®ã¬ã€ãã¯ãæåã®ã³ã³ã»ããããæçµçãªããã©ãŒãã³ã¹ãŸã§ãããããçµéšã¬ãã«ã®ããžã·ã£ã³ã«å¯Ÿå¿ããäžçäžã®é ã ãŸã§ãããã»ã¹å šäœãå æ¬çã«æŠèª¬ããŸãã
I. ã³ã³ã»ãããšããžã§ã³ïŒããžãã¯ã®åºç€ãç¯ã
åžœåãããŠãµã®ãåãåºãããšãèããåã«ãæç¢ºãªã³ã³ã»ãããå¿ èŠã§ããããã¯ãã·ã§ãŒå šäœããŸãšããæ ¹åºã«ããããŒããŸãã¯ã¢ã€ãã¢ã§ããããã¯ããªãã®ããžãã¯ã®ãçç±ãã§ãã
A. ã¿ãŒã²ãããªãŒãã£ãšã³ã¹ã®å®çŸ©
èª°ãæ¥œããŸããããšããŠããŸããïŒåäŸãã¡ïŒå€§äººïŒäŒæ¥ã¯ã©ã€ã¢ã³ãïŒã¯ã«ãŒãºè¹ã®ä¹å®¢ïŒèг客ã®å¹Žéœ¢ãèå³ãæåçèæ¯ã¯ãããªããæŒããããžãã¯ã®çš®é¡ãšã·ã§ãŒå šäœã®é°å²æ°ã«å€§ãã圱é¿ããŸããããšãã°ãæ¥æ¬ã®åäŸåãã«èšèšãããã·ã§ãŒã¯ãã©ã¹ãã¬ã¹ã®å€§äººåãã®ã·ã§ãŒãšã¯å€§ããç°ãªããŸãã
B. ããžãã¯ã®ã¹ã¿ã€ã«ã®éžæ
ããžãã¯ã¯å€æ§ãªèžè¡åœ¢åŒã§ãããããã®ã¹ã¿ã€ã«ãšãããããããªãã®ã¹ãã«ãšã¿ãŒã²ãããªãŒãã£ãšã³ã¹ã«ã©ã®ããã«åèŽããããæ€èšããŠãã ããã
- ã¹ããŒãžã€ãªã¥ãŒãžã§ã³ïŒå€§èŠæš¡ãªã€ãªã¥ãŒãžã§ã³ã§ãå€ãã®å Žåãã¢ã·ã¹ã¿ã³ããæã®èŸŒãã ã»ãããå«ãŸããŸããïŒããããã»ã«ãããŒãã£ãŒã«ãããã³ïŒãã©ãŒãèããŠãã ããïŒããã®ã¹ã¿ã€ã«ã«ã¯ãå°éå ·ãšæŒåºãžã®å€é¡ã®æè³ãå¿ èŠã§ãã
- ã¯ããŒãºã¢ããããžãã¯ïŒã«ãŒããã³ã€ã³ãããŒããªã©ã®æ¥åžžçãªç©ã䜿ã£ãŠè¡ãã芪å¯ãªããžãã¯ãå°èŠæš¡ãªäŒå Žããã©ã€ããŒãã€ãã³ãã«æé©ã§ãã
- ã¡ã³ã¿ãªãºã ïŒèªå¿è¡ãäºç¥ããã¬ããã·ã¹ãªã©ã®ã€ãªã¥ãŒãžã§ã³ã®äœæããã®ã¹ã¿ã€ã«ã¯ãå¿ççãã¯ããã¯ãšã¹ããŒãªãŒããªã³ã°ã«äŸåããããšããããããŸãã
- ã³ã¡ãã£ããžãã¯ïŒããžãã¯ãšãŠãŒã¢ã¢ãçµã¿åããããããã¯ã芳客ãé äºããæãåºã«æ®ãäœéšãçã¿åºãã®ã«æé©ãªæ¹æ³ã§ããã匷ãã³ã¡ãã£ã®ã¿ã€ãã³ã°ãå¿ èŠã§ãã
- ã¹ããªãŒãããžãã¯ïŒå ¬å ±ã®å Žã§ããžãã¯ãæ«é²ããéè¡äººãšçŽæ¥äº€æµããããšãå€ããããã«ã¯ãèªä¿¡ãšé©å¿åãå¿ èŠã§ãã
- åäŸåãããžãã¯ïŒåäŸã楜ããŸããåã°ããããã«èšèšããããã·ã³ãã«ã§èŠèŠçãªããžãã¯ããã®ã¹ã¿ã€ã«ã«ã¯ãéã³å¿ãããé åçãªæ§æ Œãå¿ èŠã§ãã
C. ãŠããŒã¯ãªããŒãã®éçº
匷åãªããŒãã¯ãããªãã®ã·ã§ãŒãäžé£ã®ããªãã¯ããããŸãšãŸãã®ããé åçãªããã©ãŒãã³ã¹ãžãšé«ããããšãã§ããŸããæ¬¡ã®ãããªããŒããæ€èšããŠãã ããã
- ã¿ã€ã ãã©ãã«ïŒéå»ãçŸåšãæªæ¥ãæ¢æ±ããããžãã¯ã
- 倢ãšã€ãªã¥ãŒãžã§ã³ïŒçŸå®ãšãã¡ã³ã¿ãžãŒã®å¢çç·ãææ§ã«ããããžãã¯ã
- ã¹ããŒã ãã³ã¯ããžãã¯ïŒãã¯ããªã¢ææä»£é¢šã®æ©æ¢°çãªçŸåŠãæã€ããžãã¯ã
- äžçæ¢æ€ïŒäžçäžãæ ã«é£ããŠè¡ãããžãã¯ã
- SFããžãã¯ïŒæªæ¥çãªãã¯ãããžãŒãšããŒããåãå ¥ããããžãã¯ã
ããªãã®ããŒãã¯ãããªãã®ã³ã¹ãã¥ãŒã ãã»ãããã¶ã€ã³ã鳿¥œããããŠãã¿ãŒïŒããªããããã©ãŒãã³ã¹äžã«èªãã¹ããŒãªãŒïŒã«åæ ãããã¹ãã§ãã
D. ã·ã§ãŒã®ãã©ãã£ãã®äœæïŒããªãã®ããžãã¯ã®ãã¹ããŒãªãŒãïŒ
ç¹å®ã®ããŒãããªããŠãããã¹ãŠã®çŽ æŽãããããžãã¯ã·ã§ãŒã«ã¯ãã©ãã£ãã¢ãŒã¯ããããŸããåããªãã¯ãã©ã®ããã«å€§ããªã¹ããŒãªãŒã«è²¢ç®ããŠããããèããŠãã ãããäŒãããã¡ãã»ãŒãžã¯äœã§ããïŒã©ã®ãããªææ ãåŒã³èµ·ããããšããŠããŸããïŒããèãããããã©ãã£ãã¯ã芳客ãé äºããããªãã®ããã©ãŒãã³ã¹ã«æè³ãç¶ããã§ãããã
II. ããªãã¯ã®éžæãšããã©ãŒãã³ã¹ïŒæ¬ºçã®èžè¡
ããªããéžã¶ããªãã¯ã¯ãããªãã®ã·ã§ãŒã®æ§æèŠçŽ ã§ãããããã¯èŠèŠçã«é åçã§ãæè¡çã«å°è±¡çã§ãå šäœçãªã³ã³ã»ããã«é¢é£ããŠããå¿ èŠããããŸãã
A. é©åãªããªãã¯ã®éžæ
ããªãã¯ãéžæããéã«ã¯ã次ã®èŠçŽ ãèæ ®ããŠãã ããã
- ã¹ãã«ã¬ãã«ïŒèªä¿¡ãæã£ãŠå®ç§ã«å®è¡ã§ããããªãã¯ãéžæããŠãã ãããçŸåšã®ã¹ãã«ã¬ãã«ãè¶ ããããªãã¯ã詊ããªãã§ãã ããã
- èŠèŠçãªã€ã³ãã¯ãïŒèŠèŠçã«èŠäºã§ã芳客ã®èŠç¹ããèŠãŠçè§£ããããããªãã¯ãéžæããŠãã ããã
- 芳客ã®é¢äžïŒèг客ã®åå ã䌎ããããã¹ããªãŒãšé©ããçã¿åºãããªãã¯ãéžæããŠãã ããã
- 倿§æ§ïŒã·ã§ãŒãé¢çœãäºæž¬äžå¯èœã«ããããã«ãããŸããŸãªçš®é¡ã®ããžãã¯ãæ··ããŠãã ããã
- ç¬åµæ§ïŒå€å žçãªããªãã¯ãå®è¡ããŠãåé¡ãããŸããããç¬èªã®ã²ãããå ãããããªãªãžãã«ã®ã«ãŒãã³ãäœæãããããŠã¿ãŠãã ããã
B. ããªãã®æè¡ã®ç¿åŸïŒç·Žç¿ãšãªããŒãµã«
ç·Žç¿ã¯å®ç§ãçã¿åºããŸããåããªãã¯ãã¹ã ãŒãºãã€æ¥œã«å®è¡ã§ããããã«ãªããŸã§ãç·Žç¿ã«æéãè²»ãããŠãã ãããé¡ã®åã§ç·Žç¿ããèªåãé²ç»ããä»ã®ããžã·ã£ã³ãããã©ãŒããŒãããã£ãŒãããã¯ãåŸãŠãã ãããç·Žç¿ããã°ããã»ã©ãããèªä¿¡ãæã£ãŠèªç¶ã«ã¹ããŒãžã«çŸããã§ãããã
C. ããªãã®ã¹ããŒãžãã¬ãŒã³ã¹ã®éçº
ã¹ããŒãžãã¬ãŒã³ã¹ãšã¯ãèŠ³å®¢ã®æ³šæãåŒãã€ããææ çãªã¬ãã«ã§èг客ãšã€ãªããèœåã§ããæ¬¡ã®æ¹æ³ã§ã¹ããŒãžãã¬ãŒã³ã¹ãéçºããŸãã
- ã¢ã€ã³ã³ã¿ã¯ãã®ç¶æïŒããã©ãŒãã³ã¹å šäœãéããŠã芳客ã®ããŸããŸãªã¡ã³ããŒãèŠãŠãã ããã
- èªä¿¡ã«æºã¡ãããã£ã©ã³ã²ãŒãžã®äœ¿çšïŒèçã䌞ã°ããæå³çãªåããããããããããã®ãé¿ããŠãã ããã
- ããªãã®å£°ã®æåœ±ïŒæç¢ºãã€å€§å£°ã§ãèŠ³å®¢å šå¡ãèãããããã«è©±ããŠãã ããã
- ç¬é¡ãšç±æã®è¡šçŸïŒããžãã¯ãžã®æ ç±ãèŒãããŠãã ããã
- ãŠããŒã¯ãªãã«ãœãã®éçºïŒæ¥åžžã®æ§æ Œãšã¯ç°ãªãã¹ããŒãžãã«ãœããäœæããŸããããã«ã¯ãç°ãªãã¢ã¯ã»ã³ããæè£ ã¹ã¿ã€ã«ããŸãã¯è©±ãæ¹ã®æ¡çšãå«ãŸããå ŽåããããŸãã
D. ãã¿ãŒïŒã¹ããŒãªãŒããªã³ã°ã®èžè¡
ãã¿ãŒã¯ãããªãã¯ã玹ä»ãã説æããããã«äœ¿çšããã¹ã¯ãªããã§ããèŠ³å®¢ãæ¹ãã€ãããµã¹ãã³ã¹ãé«ããããã©ãŒãã³ã¹ã«ãŠãŒã¢ã¢ãå ããæ©äŒã§ãããã¿ãŒãæ³šææ·±ãæžããèªç¶ã§äŒè©±ã®ããã«èããããŸã§ç·Žç¿ããŠãã ãããæåçèæ¯ãèæ ®ããŠãã ãããããåœã§æå¹ãªãŠãŒã¢ã¢ã¯ãå¥ã®åœã§ã¯ããŸã翻蚳ãããªãå ŽåããããŸãã
E. ãã¹ãã£ã¬ã¯ã·ã§ã³ïŒæ¬ºçã®éµ
ãã¹ãã£ã¬ã¯ã·ã§ã³ãšã¯ãããªãã¯ã®ç§å¯ããèŠ³å®¢ã®æ³šæããããæè¡ã§ããããã¯ãèšèã«ããåå³ãããã£ã©ã³ã²ãŒãžããŸãã¯èŠèŠçãªæ³šææ£æŒ«ã«ãã£ãŠå®çŸã§ããŸãããã¹ãã£ã¬ã¯ã·ã§ã³ã®æè¡ãç¿åŸããã°ãæãé£ããããªãã¯ã§ãç°¡åã«å®è¡ã§ããããã«ãªããŸãã
III. æŒåºãšå¶äœïŒèŠèŠçãªã¹ãã¯ã¿ã¯ã«ãåµé ãã
ã·ã§ãŒã®æŒåºã¯ãããªãã¯èªäœãšåããããéèŠã§ãããããã¶ã€ã³ãããã¹ããŒãžã¯ãããªãã®ããã©ãŒãã³ã¹ã®èŠèŠçãªã€ã³ãã¯ããé«ãã芳客ã«ãšã£ãŠããæ²¡å ¥åã®äœéšãçã¿åºãããšãã§ããŸãã
A. ã»ãããã¶ã€ã³ãšå°éå ·
ããªãã®ã»ãããã¶ã€ã³ã¯ãããªãã®ããŒããè£å®ããããªãã®ã·ã§ãŒã«é©åãªé°å²æ°ãäœãåºãã¹ãã§ããããã¯ãããããç §æãå°éå ·ã䜿çšããŠãããã©ãŒãã³ã¹ã®èŠèŠçãªé åãé«ããããšãæ€èšããŠãã ãããããªãã®å°éå ·ãé©åã«ç¶æãããè¯å¥œãªç¶æ ã§ããããšã確èªããŠãã ããã
B. ç §æãšé³é¿
ç §æãšé³é¿ã¯ãããããèå°å¶äœã«äžå¯æ¬ ãªèŠçŽ ã§ããç §æã䜿çšããŠãã ãŒããäœãåºããéèŠãªç¬éã匷調ããèŠ³å®¢ã®æ³šæãåããŸãã广é³ãšé³æ¥œã䜿çšããŠãããã©ãŒãã³ã¹ã®ãã©ããšè奮ãé«ããŸããæ¬åœã«çŽ æŽãããèŠèŠãšèŽèŠã®äœéšãçã¿åºãããã«ãå°éã®ç §æãšé³é¿ãã¶ã€ããŒã«çžè«ããããšãæ€èšããŠãã ããã
C. ã³ã¹ãã¥ãŒã ãšã¡ã€ã¯
ããªãã®ã³ã¹ãã¥ãŒã ã¯ãããªãã®ãã£ã©ã¯ã¿ãŒãšã·ã§ãŒã®ã¹ã¿ã€ã«ã«é©åã§ããã¹ãã§ããå¿«é©ã§æ©èœçã§èŠèŠçã«é åçãªæãéžãã§ãã ãããã¡ã€ã¯ã䜿çšããŠãããªãã®é¡ã®ç¹åŸŽã匷åããããåçãªå€èгãäœæããŠãã ããããã¢ã¹ã¿ã€ã«ãã¢ã¯ã»ãµãªãŒãªã©ã®çްéšã«æ³šæãæã£ãŠãã ããã
D. ã¹ããŒãžãããžã¡ã³ã
ã¹ããŒãžãããžã¡ã³ãã«ã¯ãç §æãé³é¿ãã»ããã®å€æŽãå°éå ·ã®é 眮ãªã©ãã·ã§ãŒã®ãã¹ãŠã®æè¡çãªåŽé¢ã®èª¿æŽãå«ãŸããŸããåªããã¹ããŒãžãããŒãžã£ãŒã¯ãããªãã®ã·ã§ãŒãã¹ã ãŒãºãã€å¹ççã«å®è¡ãããããã«ããŸããç¹ã«å€§èŠæš¡ãªå¶äœã®å Žåããããã®ã¿ã¹ã¯ãåŠçããããã«ãå°éã®ã¹ããŒãžãããŒãžã£ãŒãéãããšãæ€èšããŠãã ããã
IV. ããŒã±ãã£ã³ã°ãšããã¢ãŒã·ã§ã³ïŒããªãã®ããžãã¯ãäžçã«å±ãã
ã·ã§ãŒãéçºããããäžçã«ãããç¥ãããå¿ èŠããããŸãã广çãªããŒã±ãã£ã³ã°ãšããã¢ãŒã·ã§ã³ã¯ãèŠ³å®¢ãæ¹ãã€ããããžã·ã£ã³ãšããŠã®ããªãã®ãã©ã³ããæ§ç¯ããããã«äžå¯æ¬ ã§ãã
A. ããªãã®ãã©ã³ãã®æ§ç¯
ããªãã®ãã©ã³ãã¯ãããªããäžçã«æåœ±ããã€ã¡ãŒãžã§ããããŽããŠã§ããµã€ãããœãŒã·ã£ã«ã¡ãã£ã¢ã§ã®ååšæããããŠããªãã®å šäœçãªè©å€ãå«ãŸããŸããããªãã®åæ§ãšããªãã®ããžãã¯ã®ã¹ã¿ã€ã«ãåæ ãã匷åãªãã©ã³ããéçºããŠãã ããããã©ã³ãã¡ãã»ãŒãžãäœæããéã«ã¯ãã¿ãŒã²ãããªãŒãã£ãšã³ã¹ã®æåç䟡å€èгãèæ ®ããŠãã ãããåç±³ã§å ±é³Žããã¡ãã»ãŒãžããã¢ãžã¢ããšãŒãããã§åã圱é¿åãæã€ãšã¯éããŸããã
B. ãŠã§ããµã€ããšãªã³ã©ã€ã³ãã¬ãŒã³ã¹ã®äœæ
ããªãã®ãŠã§ããµã€ãã¯ããªãã®ãªã³ã©ã€ã³ããŒã ããŒã¹ã§ããå°éçã§ãæçã§ãããã²ãŒããããããã®ã§ããå¿ èŠããããŸããã·ã§ãŒãããªãã®ç¥æŽãåçãšãããªãé£çµ¡å æ å ±ã«é¢ããæ å ±ãå«ããŠãã ãããFacebookãInstagramãYouTubeãªã©ã®ãœãŒã·ã£ã«ã¡ãã£ã¢ãã©ãããã©ãŒã ã§ãããã£ãŒã«ãäœæããŠãã·ã§ãŒã宣äŒãã芳客ãšã€ãªãããŸãããã
C. åºå ±ãšã¡ãã£ã¢ã¢ãŠããªãŒã
ããªãã®ã·ã§ãŒã宣äŒããããã«ãæ°èãéèªããã¬ãå±ãªã©ã®å°å ã®ã¡ãã£ã¢ã¢ãŠãã¬ããã«é£çµ¡ããŠãã ããããã¬ã¹ãªãªãŒã¹ãäœæããã¡ãã£ã¢ããããéä¿¡ããã€ã³ã¿ãã¥ãŒãæäŸããŠãããªã·ãã£ãçã¿åºããŸããã¡ãã£ã¢ã¢ãŠããªãŒããæ¯æŽããããã«ãåºå ±å°éå®¶ãéãããšãæ€èšããŠãã ããã
D. åºåãšææããã¢ãŒã·ã§ã³
ããå€ãã®èг客ã«ãªãŒãããããã«ãææåºåã®äœ¿çšãæ€èšããŠãã ãããGoogleåºåãFacebookåºåãªã©ã®ãªã³ã©ã€ã³åºåãã©ãããã©ãŒã ã䜿çšãããšãç¹å®ã®äººå£çµ±èšãšèå³ãã¿ãŒã²ããã«ããããšãã§ããŸããå°å ã®æ°èãéèªãã©ãžãªå±ã§åºåãåºãããšãã§ããŸãã
E. ã®ã°ãšããã©ãŒãã³ã¹ã®äºçŽ
èªçæ¥ããŒãã£ãŒãäŒæ¥ã€ãã³ããå°å ã®ãã§ã¹ãã£ãã«ãªã©ã®å°ããªäŒå Žã§ããã©ãŒãã³ã¹ãéå§ããŸããçµéšãç©ã¿ãè©å€ãç¯ããããåå Žãã«ãžããã¯ã«ãŒãºè¹ãªã©ã®å€§ããªäŒå Žã§ã®ã°ãäºçŽãå§ããããšãã§ããŸããä»ã®ããã©ãŒããŒãã€ãã³ãäž»å¬è ãšãããã¯ãŒã¯ãç¯ããŠãæ©äŒãèŠã€ããŠãã ããã
F. 顧客é¢ä¿ç®¡çïŒCRMïŒ
顧客ãšé£çµ¡å ã®ããŒã¿ããŒã¹ãæ§ç¯ããŸããã¡ãŒã«ããŒã±ãã£ã³ã°ã䜿çšããŠãä»åŸã®ã·ã§ãŒãç¹å¥ãªãã¡ãŒã«ã€ããŠç¥ãããŸãããªããŒãããžãã¹ãä¿ãããã«ããã€ã€ãªãã£ããã°ã©ã ãšå²åŒãæäŸããŸããã·ã§ãŒãšããŒã±ãã£ã³ã°æŽ»åãæ¹åããããã«ã芳客ããã®ãã£ãŒãããã¯ãåéããŸããCRMã·ã¹ãã ã¯ããããã®ã€ã³ã¿ã©ã¯ã·ã§ã³ãå¹ççã«ç®¡çããã®ã«åœ¹ç«ã¡ãŸãã
V. ããžãã¯ã®ããžãã¹ïŒããªãã®æ ç±ãè·æ¥ã«å€ãã
ããžãã¯ã¯ãæèœã ãã§ã¯æåããŸãããæåããã«ã¯ãè³¢ãããžãã¹ããŒãœã³ã§ããå¿ èŠããããŸããããã«ã¯ãäºç®ç·šæãäŸ¡æ Œèšå®ãå¥çŽãä¿éºãæ³çèæ ®äºé ãå«ãŸããŸãã
A. äŸ¡æ Œã®èšå®
ããªãã®å°åã§ãåæ§ã®ããã©ãŒãã³ã¹ã«å¯ŸããŠä»ã®ããžã·ã£ã³ãè«æ±ããŠããæéã調ã¹ãŠãã ãããããªãã®çµéšã¬ãã«ãã·ã§ãŒã®è€éãããããŠèг客ã®èŠæš¡ãèæ ®ããŠäŸ¡æ Œãèšå®ããŠãã ãããããªãã®ãµãŒãã¹ãéå°è©äŸ¡ããªãã§ãã ããã
B. å¥çŽãšåæ
ãã¹ãŠã®ããã©ãŒãã³ã¹ã«ã€ããŠãå¿ ãæžé¢ã«ããå¥çŽã䜿çšããŠãã ãããããªãã®å¥çŽã«ã¯ãããã©ãŒãã³ã¹ã®ç¯å²ãæ¥æãå Žæãæ¯æãæ¡ä»¶ãããã³ãã®ä»ã®é¢é£è©³çްãæç¢ºã«èšèŒãããŠããå¿ èŠããããŸããå¥çŽãæ³çã«æå¹ã§ããããšã確èªããããã«ãåŒè·å£«ã«çžè«ããŠãã ããã
C. ä¿éºãšè²¬ä»»
ããªãã®ããã©ãŒãã³ã¹äžã«çºçããå¯èœæ§ã®ããäºæ ãæªæããããªãèªèº«ãå®ãããã«ãè³ å責任ä¿éºãè³Œå ¥ããŠãã ãããæå®³ãçé£ã®å Žåã«åããŠãããªãã®å°éå ·ãšæ©åšãã«ããŒããä¿éºã®è³Œå ¥ãæ€èšããŠãã ããã
D. æ³çèæ ®äºé
ãã¹ãŠã®å°åã®æ³åŸãšèŠå¶ãéµå®ããŠããããšã確èªããŠãã ãããããªãã®å°åã§ããžãã¯ãå®è¡ããããã«å¿ èŠãªã©ã€ã»ã³ã¹ãŸãã¯èš±å¯ãååŸããŠãã ãããããªãã®ããžãã¹ãåæ³çã«éå¶ããŠããããšã確èªããããã«ãåŒè·å£«ã«çžè«ããŠãã ããã
E. 財å管ç
ããªãã®åå ¥ãšè²»çšã远跡ããŸããããªãã®è²¡æ¿ã管çããããã«äºç®ãäœæããŸããçšéããã®ä»ã®äºæ¥è²»çšã®ããã«è²¯èããŸããããªãã®è²¡å管çãæ¯æŽããããã«ãäŒèšå£«ãéãããšãæ€èšããŠãã ããã
VI. ã°ããŒãã«ãªãŒãã£ãšã³ã¹ãžã®é©å¿ïŒæåçãªææ§ãšå ææ§
åœéçãªèг客ã®åã§ããã©ãŒãã³ã¹ãè¡ãå Žåãæåçãªéããããªã±ãŒããªåé¡ã«æ°ã¥ããŠããããšãäžå¯æ¬ ã§ããããæåã§é¢çœããŸãã¯åãå ¥ãããããšèŠãªããããã®ã¯ãå¥ã®æåã§ã¯äžå¿«ã«æããå ŽåããããŸããé©å¿ããæ¹æ³ã¯æ¬¡ã®ãšããã§ãã
- 調æ»ïŒæ°ããåœã§ããŸãã¯å€æ§ãªèг客ã®åã§ããã©ãŒãã³ã¹ãè¡ãåã«ã圌ãã®ç¿æ £ãäŒçµ±ã䟡å€èгã調æ»ããŸãã
- èšèªïŒå¯èœã§ããã°ãå°å ã®èšèªã§ããã€ãã®åºæ¬çãªãã¬ãŒãºãåŠã³ãŸãããããããã«ã¡ã¯ãããããããšããã ãã§ã倧ãã«åœ¹ç«ã¡ãŸããæå°éã®å£é ã³ãã¥ãã±ãŒã·ã§ã³ããå¿ èŠãšããªãèŠèŠçãªããžãã¯ã®äœ¿çšãæ€èšããŠãã ããã
- ãŠãŒã¢ã¢ïŒãŠãŒã¢ã¢ã«ã¯æ³šæããŠãã ãããã¹ãã¬ãªã¿ã€ããæåçå·®ç°ã«åºã¥ãããžã§ãŒã¯ã¯é¿ããŠãã ããã
- ããã£ã©ã³ã²ãŒãžïŒããªãã®ããã£ã©ã³ã²ãŒãžã«æ³šæããŠãã ãããããæåã§äžè¬çãªãžã§ã¹ãã£ãŒããå¥ã®æåã§ã¯äžå¿«ã«æããå ŽåããããŸãã
- 宿çããã³æ¿æ²»çæåæ§ïŒå®æãæ¿æ²»ã«ã€ããŠãžã§ãŒã¯ãèšã£ãããã³ã¡ã³ããããããããšã¯é¿ããŠãã ããã
- å æ¬çãªèšèªïŒãã¹ãŠã®äººãå°éããå æ¬çãªèšèªã䜿çšããŠãã ãããæ§å¥åããã代åè©ã䜿çšãããã人ã ã®ããã¯ã°ã©ãŠã³ãã«ã€ããŠä»®å®ãããããããšã¯é¿ããŠãã ããã
- ã³ã©ãã¬ãŒã·ã§ã³ïŒæŽå¯ãšã¬ã€ãã³ã¹ãåŸãããã«ãå°å ã®ããã©ãŒããŒãŸãã¯æåã¢ããã€ã¶ãŒãšååããŸãã
VII. ããžãã¯ã®æªæ¥ïŒã€ãããŒã·ã§ã³ãšãã¯ãããžãŒ
ããžãã¯ã¯åžžã«é²åããŠããŸããæ°ãããã¯ãããžãŒãšã€ãããŒã·ã§ã³ã¯ãããžã·ã£ã³ã«ãšã£ãŠãšããµã€ãã£ã³ã°ãªå¯èœæ§ãçã¿åºããŠããŸãããããã®é²æ©ãåãå ¥ããã€ãªã¥ãŒãžã§ã³ãäœæããèŠ³å®¢ãæ¹ãã€ããæ°ããæ¹æ³ãæ¢æ±ããŠãã ããã
- ãã¯ãããžãŒã®çµ±åïŒæ¡åŒµçŸå®ãä»®æ³çŸå®ããããžã§ã¯ã·ã§ã³ãããã³ã°ãªã©ã®ãã¯ãããžãŒãã·ã§ãŒã«çµã¿èŸŒã¿ãŸãã
- ãœãŒã·ã£ã«ã¡ãã£ã¢ãžã®ãšã³ã²ãŒãžã¡ã³ãïŒãœãŒã·ã£ã«ã¡ãã£ã¢ã䜿çšããŠã芳客ãšã®ã€ã³ã¿ã©ã¯ãã£ããªäœéšãäœæããŸãã
- æ°ããã€ãªã¥ãŒãžã§ã³ãã¶ã€ã³ïŒæè¡ã®é²æ©ãå©çšããæ°ããã€ãªã¥ãŒãžã§ã³ãã¶ã€ã³ãæ¢æ±ããŠãã ããã
- æç¶å¯èœæ§ïŒã·ã§ãŒã®ç°å¢ãžã®åœ±é¿ãèæ ®ããããæç¶å¯èœã«ããæ¹æ³ãæ¢ããŠãã ããã
VIII. çµè«ïŒããžã·ã£ã³ã®æ
æåããããžãã¯ã·ã§ãŒãéçºããããšã¯ãããããã®ããæ ã§ããããã¯ç®èº«ãåµé æ§ããããŠåŠã³ãé©å¿ããææ¬²ãå¿ èŠãšããŸãããã®ã¬ã€ãã®ã¬ã€ãã©ã€ã³ã«åŸãããšã§ãäžçäžã®èг客ãé©ãããåã°ããã·ã§ãŒãäœæã§ããŸããããžãã¯ã¯åãªãããªãã¯ä»¥äžã®ãã®ã§ããããã¯é©ãã®ç¬éãäœãåºãã人ã ãšææ çãªã¬ãã«ã§ã€ãªããããšã§ããèžè¡ãåãå ¥ããã¹ãã«ã磚ããããªãã®ããžãã¯ãäžçãšå ±æããŠãã ããã幞éãç¥ããŸããããªãã®ã€ãªã¥ãŒãžã§ã³ããã€ãé äºãããŸãããã«ïŒ